MUSE Gold

2024

Pickleball Blast

Entrant Company

Experience Fresh

Category

Video - Products

Client's Name

Moose Games

Country / Region

United States

Pickleball Blast: Crafting a Humorous Launch Commercial with Moose Games

We were thrilled to partner with Moose Games to promote their latest offering, Pickleball Blast, an exciting family board game inspired by the rapidly growing sport of pickleball. Pickleball Blast transforms game nights with a unique tabletop setup that includes a mini court, a “screamin’ pickle,” and two thumb-action paddles. Players send the screamin’ pickle flying while flipping lids at their opponent’s side.

Our team, known for producing entertaining content for unique products, embraced the challenge of introducing Pickleball Blast to the world. Our 30-second ad strategy went like this:

Relatable Hook: Start with a scenario that connects to the pickleball trend
Funny Twist: Introduce a humorous bit to keep viewers engaged and entertained
Product Reveal: Present the product as the ultimate solution for family entertainment

By prioritizing humor and relatability, our goal was to ensure that viewers wouldn’t just remember the product, but would also be eager to join in the fun.

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