MUSE Gold

2025

International MSA Congress

Entrant Company

MCI USA

Category

Event - Cause

Client's Name

Mission MSA

Country / Region

United States

Mission MSA is a leading organization dedicated to supporting individuals affected by Multiple System Atrophy (MSA). Their mission encompasses providing emotional support, educating patients and healthcare professionals, funding research aimed at alleviating symptoms and discovering a cure, and building a sense of community among those impacted by MSA.

The International MSA Congress serves as a global platform for researchers, clinicians, patients, care partners, and other stakeholders to convene and discuss the latest scientific discoveries and best care practices related to MSA. This hybrid event aims to foster collaboration, share innovative therapeutic advancements, and strengthen the network within the MSA community.

The design for the International MSA Congress seamlessly integrates with Mission MSA's branding by incorporating their distinctive color palette, typography, and logo, ensuring consistency across all event materials. This cohesive visual identity enhances brand recognition and conveys professionalism and trustworthiness. By maintaining brand consistency, the design entices engagement from potential attendees, sponsors, and partners. Clear and compelling visuals, combined with user-friendly layouts, facilitate easy access to information about the event's purpose, schedule, and opportunities for involvement. Highlighting the congress's focus on advancing MSA research and care emphasizes the event's significance and the positive impact of participation.

Credits

Senior Graphic Designer
Stephanie Donnelly
Marketing Manager
Jess Serafini
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