2025
Entrant Company
Category
Client's Name
Country / Region
THE HARD PART
25 years ago, erectile dysfunction was fixed by Viagra. Expect it wasn’t, really.
An hour’s wait for Viagra to work, even longer if you’ve eaten, means sex ends up more about planning and less about passion.
THE GETTING HARD PART
Hezkue takes the active ingredient in Viagra and puts it in a spray. So it’s in the bloodstream, and getting to work in minutes. Making getting hard, easy.
The campaign showed HCPs that when their patients are feeling the electricity, when the chemistry is supercharged, and when the sparks are flying, only Hezkue lets them make the passion happen.
No planning, no scheduling – when the sparks fly, their patients are ready.
Credits
Entrant Company
Indigenous Peoples Department New Taipei City Government
Category
Event - Cultural
Country / Region
Taiwan
Entrant Company
TZ811Design
Category
Mobile App - Family & Kids
Country / Region
United States
Entrant Company
Miramar Group
Category
Corporate Identity - Brand Identity
Country / Region
Hong Kong SAR
Entrant Company
Lure Digital
Category
Branded Content - Case Study
Country / Region
United States