2025
Entrant
Category
Client's Name
Country / Region
About The Entry
THE HARD PART
25 years ago, erectile dysfunction was fixed by Viagra. Expect it wasn’t, really.
An hour’s wait for Viagra to work, even longer if you’ve eaten, means sex ends up more about planning and less about passion.
THE GETTING HARD PART
Hezkue takes the active ingredient in Viagra and puts it in a spray. So it’s in the bloodstream, and getting to work in minutes. Making getting hard, easy.
The campaign showed HCPs that when their patients are feeling the electricity, when the chemistry is supercharged, and when the sparks are flying, only Hezkue lets them make the passion happen.
No planning, no scheduling – when the sparks fly, their patients are ready.
Entrant
Gooest Media Technology
Category
Experiential & Immersive - Live Experiences
Country / Region
China
Entrant
Trevelino/Keller
Category
Marketing & Promotional - Sustainability (NEW)
Country / Region
United States
Entrant
Arhs Cube
Category
Website - Best User Experience
Country / Region
Luxembourg
Entrant
Moonky
Category
Advertising - Online Ad (Single)
Country / Region
France