MUSE Gold

2025

Opensourceism

Entrant Company

Wang Xu

Category

Corporate Identity - Brand Identity

Client's Name

Wang Xu

Country / Region

China

Opensourceism is founded on the belief that true information democratization can only be achieved by breaking down information silos. In an era where digital platforms shape our perceptions, we challenge the dominance of information cocoons and advocate for open, unrestricted sharing. In Republic.com, Cass Sunstein introduces the “DailyMe” phenomenon—an illusion of limitless information exposure that, in reality, fosters self-imposed isolation. As individuals continuously consume curated content that reinforces their existing views, they become trapped in an “information cocoon,” gradually leading to a formulaic existence. Since capitalism’s profit-driven model of information dissemination fails to meet the needs of an evolving digital society. Opensourceism was born. Inspired by the principles of open-source networks, we leverage innovative design and interactive experiences to empower individuals—not only as consumers but as active participants in shaping the information landscape. By encouraging transparency and collective oversight, Opensourceism champions a future where information is free, diverse, and accessible to all.

Credits

Wang Xu
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