MUSE Gold

2025

The Dancing Mind VR

Entrant Company

Meijie Hu

Category

Experiential & Immersive - Virtual Reality

Client's Name

Country / Region

United States

The Dancing Mind is an interactive VR experience that uses movement to strengthen the connection between mind and body, inspired by dance movement therapy (DMT). While movement is essential for this connection, it is often overlooked by current meditative and therapeutic technologies. To address this, we collaborated with dancers and dance/movement therapists to create a VR environment where participants can move freely, guided by audio and visual instructions. The experience incorporates key DMT techniques, such as mirroring and group dancing, to explore new possibilities in VR therapy.

Built in Unity and Oculus 3, the experience uses hand-tracking and multiplayer networking to create a social and immersive environment to practice movement meditation wherever they are. The experience has two parts:

1. Solo Meditation: A 3-minute session helps participants get comfortable with breathing and moving in VR. Breathing is tracked using the device's microphone, and the environment changes based on their breath.

2. Multiplayer Session: Up to five participants join a shared space to complete a group therapeutic movement session.

This project demonstrates how VR can bring the benefits of dance movement therapy to a wider audience in an engaging and interactive way.

More Gold Winners
Video
2025
MUSE Advertising Awards - Space Capsule Cockpit

Entrant Company

Yuko Hwang

Category

Video - Animation

Country / Region

United States

Outstanding Agency
2025
MUSE Advertising Awards - Hopper's Travel Deal Tuesday

Entrant Company

Makoto Rheault-Kihara

Category

Outstanding Agency Awards - Best Marketing Campaign

Country / Region

United States

Video
2025
MUSE Advertising Awards - Accelshield 300
AkzoNobel

Entrant Company

Gravity Global

Category

Video - Social Video

Country / Region

United Kingdom

Website
2025
MUSE Advertising Awards - Bruto
Id Est Hospitality

Entrant Company

Wunder Werkz

Category

Website - Restaurant

Country / Region

United States