2025
Entrant Company
Category
Client's Name
Country / Region
The GT race represents a unique type of competition, particularly from a millennial and Gen Z perspective. It embodies a rebellious spirit, showcasing reckless actions, power, and endurance. Various video games, movies, and music videos have shaped this viewpoint.
The connection between GT racing and street drag racing is undeniable. To honor our audience, we've brought the event's excitement to the streets of Jeddah, highlighting its main attractions.
Music plays a vital role in our film, helping to extend the emotional experience beyond the race route. We have chosen cinematography carefully to tell our story effectively.
The race occurs in three locations: Jeddah Corniche Circuit, Jeddah Islamic Port, and Jeddah Ametuer Circuit. Linking between all three as one race that happens in the whole city. The film celebrated youth spirit and culture alongside the GT event.
Entrant Company
TAOBAO Design
Category
Mobile App - Events
Country / Region
China
Entrant Company
Pure Perfection GmbH
Category
Experiential & Immersive - Launch Event
Country / Region
Germany
Entrant Company
Adobe
Category
Strategic Program - Product Launch
Country / Region
United States
Entrant Company
Qi Shen
Category
Website - E-Commerce
Country / Region
United States