2025
Entrant Company
Category
Client's Name
Country / Region
In 2024, NBCUniversal hosted its One24 technology conference at Studio 8H, showcasing innovations in ad tech, including updates on generative AI, commerce, and measurement partnerships. Led by Mark Marshall, the event highlighted how NBCU's technology and premium content drive the future of television advertising, with a focus on performance marketing and the 2024 Olympics on Peacock. The conference concluded with the announcement of a new partnership between Comcast and NBCU aimed at enhancing performance advertising through collective content and data assets.
Credits
Entrant Company
the dylan agency
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
Australia
Entrant Company
Savannah College of Art and Design
Category
Audio - Podcast
Country / Region
United States
Entrant Company
EssenceMediacom, Sunny Idea (HK) Limited
Category
Strategic Program - Comm / Marketing Campaign
Country / Region
Hong Kong SAR
Entrant Company
Random42 Scientific Communication
Category
Video - Technology / Science
Country / Region
United Kingdom