2025
Entrant Company
Category
Client's Name
Country / Region
Memory Island is a gamified camera application where users can record their experiences by taking photos and categorize them into different islands. The application supports color classification, with each island representing a different emotion or theme, allowing users to visually organize their stories.
Memory Island uniquely combines gamified storage methods, allowing users to manage and review their experiences by building and developing islands. Each photo is not just a record, but also a part of the personalized world of the user. It adopts a fresh, pixel style floating island design, enhancing visual appeal and allowing users to enjoy gamification while managing photos. Different colored islands can clearly distinguish various emotions and themes, making the interface more intuitive and user-friendly. Users can classify photos by color selection and automatically categorize them into corresponding islands. At the same time, users can choose different scenes and buildings to make the island more vivid and enhance interaction. In this way, Memory Island provides a fun and practical way of memory management.
Finally, Memory Island promotes users to manage their personal experiences in a more structured and emotional way, which helps with mental health and emotional regulation. It combines the "emotional consistency effect" in psychology to help users recall and organize their emotional experiences more easily, while also providing a private and secure storage method.
Credits
Entrant Company
Sunny Idea (HK) Limited
Category
Advertising - Advertising Campaign
Country / Region
Hong Kong SAR
Entrant Company
Ulled Asociados
Category
Publication - Annual Report
Country / Region
Spain
Entrant Company
Anthro-Tech
Category
Strategic Program - New Category
Country / Region
United States
Entrant Company
Context Creative
Category
Website - Associations
Country / Region
Canada