2025
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About The Entry
"For Every Heart" illustrates Lee Health Heart Institute's commitment to comprehensive cardiac care through a tapestry of human stories. Opening with Southwest Florida's sunrise, the commercial follows diverse patient journeys representing prevention, intervention, and recovery.
From an active mother-son tennis match symbolizing healthy living, to a bypass patient surrounded by family declaring "We're not giving up," to advanced diagnostics and preventative consultations—each vignette demonstrates how LHHI's expertise enables patients to return to what matters most.
The narrative balances intimate human moments with glimpses of LHHI's award-winning team and technology. The recurring theme "For the hearts that need us and for the ones we hope never will" reinforces LHHI's commitment to both treatment and prevention. This campaign showcases Lee Health Heart Institute's philosophy that exceptional cardiac care encompasses the full spectrum of heart health, always centered on patients' quality of life and cherished relationships.
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McGuffin Creative Group
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Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States
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Heartbeat
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Video - Medical
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United States
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DAIKIDO IDEA COLLECTIVE
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Branded Content - Partnership (NEW)
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Taiwan
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Red Door Interactive
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Corporate Identity - Style Guide
Country / Region
United States