2025
Entrant
Category
Client's Name
Country / Region
About The Entry
Mayo Clinic Magazine is the flagship publication of Mayo Clinic, a nonprofit academic medical center globally recognized for its commitment to integrated clinical practice, education, and research. Published biannually, the magazine reaches 16,000 readers worldwide each issue and brings to life the human stories that define the institution’s core values. It highlights patients overcoming complex health challenges, groundbreaking medical innovations, and emerging technologies transforming the future of healthcare, often made possible by the generosity of Mayo Clinic’s philanthropic support.
Issue 2 of 2024 focuses on advances in cancer care, exploring novel therapeutics, diagnostics, and the use of Artificial Intelligence to enhance patient outcomes. The issue opens with a striking die-cut cover symbolizing the precision of theranostics in targeting cancer cells while sparing healthy tissue. Opening the cover reveals a vivid custom illustration that depicts a cancerous cell disintegrating, setting the tone for a collection of stories that showcase cutting-edge research and compassionate, patient-centered care at Mayo Clinic.
Each article is accompanied by original photography and artwork from award-winning artists, adding visual depth to the magazine’s rich editorial content. Mayo Clinic Magazine is printed oversized at 9.5 x 11.75 inches with a perfect bind on Mohawk Superfine with an uncoated eggshell finish. The publication is designed and printed to be both visually stunning and tactilely refined.
In its inaugural year, Mayo Clinic Magazine has received enthusiastic praise from readers and internal teams alike. While its audience is highly tailored, the publication has clearly demonstrated its value. Many of the advances and stories featured are a testament not only to the dedication of Mayo's staff but also to the vision and generosity of benefactors who help make these breakthroughs possible.
Entrant
Paper Crane
Category
Marketing & Promotional - Illustration
Country / Region
Canada
Entrant
China Academy of art
Category
Student Submission - Student Portfolio Design
Country / Region
China
Entrant
Jennings Social Media & MarTech
Category
Event - Trade Show
Country / Region
United States
Entrant
AARP Brand Creative Services
Category
Publication - Newsletter
Country / Region
United States