2025
The Lonely Recliner
Entrant Company
AbelsonTaylor
Category
Video - Medical
Client's Name
Radius
Country / Region
United States
A symbol of fragility...
Everyone fears that ultimate visual of old age and infirmity: seeing yourself, planted in a recliner, watching the world move on around you.
For osteoporosis patients, this isn't a far-off hypothetical.
Fractures, or fear of fractures, could leave them chair-bound.
Unless they do something to change the game.
....ABANDONED
Enter TYMLOS. By rebuilding bone with TYMLOS, osteoporosis patients will be back to their active lifestyles.
But what happens to the poor recliner?
Entrant Company
East China Normal University
Category
Student Submission - Student Conceptual Design
Country / Region
China
Entrant Company
YEAH YEAH Ltd.
Category
Event - Educational
Country / Region
Taiwan
Entrant Company
Visual Latina
Category
Strategic Program - Interactive Brand Experience
Country / Region
United States
Entrant Company
Guangzhou Upward Youth Planning and Design Co., Ltd
Category
Corporate Identity - Brand Identity
Country / Region
China