JR Capital Build Brand Identity

JR Capital Build is a luxury design build firm focused on developing one-of-a-kind architectural interiors. In 2019 JR Capital Build determined that it was time for an elevated brand identity that would truly represent their unique firm and the innovative work that they do. Much like the designs and builds that they've become known for, JR Capital Build's new identity suite is refined, luxurious, and modern. The logo's brandmark—a beautifully interlaced monogram of the company's initials—proudly represents the collaborative discipline and intricate, thoughtful details that go into each of the firm's projects. The elegance of the monogram was meticulously carried through into the companion logotype.