MUSE Gold

2020

BIZ TALK PROMO

Entrant Company

Perfect Accident Creative Services GmbH

Category

Video - News / Feature

Client's Name

CGTN, China Global Television Network

Country / Region

Germany

Biz Talk is a talk show aiming to the top Business Movers and Shakers. The Promo for this show combines high-end 3D animation with golden kinetic typography to express the dynamism of the market as well as the high-end target group.
We developed a symbolic alphabet, business related icons, that expresses the global language of worldwide economy, business and markets and combine them with different perspectives of the rotating globe.

The use of the 3D globe in combination with the flat 2D typography is unusual and fresh for the genre.

Credits

Flint Skallen / Agency
Stefan Mueller
VP / Stephen Arnold Music
Chad Cook
Perfect Accident
Martin Kett
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