United States

2020

Acqua Recovery

Entrant Company

Dreamscape Marketing LLC

Category

Strategic Program

Client's Name

Acqua Recovery

Sub-Category

Digital Marketing Campaign

Acqua Recovery, an addiction and mental health treatment facility in Midway, Utah, joined with the team at Dreamscape Marketing in late 2018. With a new website and improved content and SEO strategy, Acqua Recovery’s marketing campaigns went underway. The campaign focused on adding content for specific programs, emphasizing the quality of treatment and their holistic approach that goes above and beyond. Building out the pages for specific programs, like their young adult treatment programs or men’s and women’s programs, would help their appearance in search as well as providing the most relevant information to visitors. At the same time, Dreamscape focused on improving the site’s backlinks, by researching industry-relevant directories and guest posting on industry-related domains. Additionally, the campaign focused on improving Acqua Recovery’s local SEO, so that they could reach more people in their immediate area. In 2019, Dreamscape rolled out a 10X process to enhance content and make the site more visible overall. Taking the more popular pages and enhancing them with added content and media would mean visitors could find all the information they needed on a single visit. Results By the end of 2019, Acqua Recovery has shown staggering results. They rank on the first page for terms like “Utah addiction treatment,” “Utah detox centers,” and “drug detox Utah.” Additionally, they rank within the top 5 for terms relating to specific programs like “men’s rehab program Utah” and “women’s rehab program Utah.” For specific drug rehab programs, they rank on the first page for terms like “heroin rehab program Utah,” “opioid rehab program Utah,” and “alcohol rehab program Utah.” Combined with the content expanded through the 10x process, this meant that site visitors found information that could help them get help. In 2019, 1,699 visitors contacted Acqua Recovery by phone or through their website. Assuming a 10% close rate from admission staff members, this would mean almost $5 million in revenue. It also means that almost 1,700 hundred struggling addicts or concerned family members were able to access qualified help to fight addiction.

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