MUSE Silver

2020

This is College Campaign

Entrant Company

Tarrant County College

Category

Advertising - Advertising Campaign

Client's Name

.

Country / Region

United States

This campaign begins with three commercials -- both for radio and television. The commercials feature a wife and mother studying in her closet at home, a student studying medical technology and another student in our Aviation Program. The ultimate purpose of this campaign is to encourage the listener or viewer to take a fresh look at college, specifically college at Tarrant County College, which may pleasantly surprise them by not being the way they thought college would be.

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