2017
Entrant Company
Category
Client's Name
Country / Region
To get accepted working at Fabrica, I need to travel from Kuala Lumpur Malaysia to Treviso Italy for two week trial. During my trial, my boss give me a wide brief about stateless people. So I came out with this integrated campaign to solve stateless people problem. The key answer for this problem is a new country and visa/passport.
To solve this problem with a long-term solution, I came out with this idea of creating a new country for stateless people with Instagram photos. All people need to do is to post photo of their feet (my land is your land) via the hashtag #ENDSTATELESSNESS, and the photo will be pinned to Google Maps.
The more submissions, the larger this new country will grow. The country only exists in a map but as a physical country or location. This country will be represented by all UNHCR offices all around the world, which will be converted into makeshift embassies. The embassies will then give stateless people visa/passport to stay in the country there are residing in.
Credits
Entrant Company
elemento L2
Category
Corporate Social Responsibility - Pro Bono (Free)
Country / Region
United States
Entrant Company
Viscul Creative
Category
Integrated Marketing - Company Branding
Country / Region
United States
Entrant Company
Jumbla
Category
Video - Animation
Country / Region
Australia
Entrant Company
Friends & Fellows
Category
Video - Corporate Image
Country / Region
Germany