2020
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The Creative Aging Program (CAP) expands creative arts education for older adults, broadens awareness of teaching artists, and demonstrates the benefits and efficacy of integrating arts into older adult education. This new initiative positions the City to meet older Bostoniansā growing, diverse needs by partnering with organizations that are at the forefront of scaleable, sustainable arts programming.
A collaborative program of the City of Boston, Goddard House, and Lifetime Arts. Mayor Martin J. Walsh along with the City of Boston Age Strong Commission and the Office of Arts and Culture partnered with Goddard House Community Initiatives and Lifetime Arts that brings free arts programming to older adults in Jamaica Plain, Mattapan and the South End.
https://www.boston.gov/departments/age-strong-commission#public-awareness-campaign
https://www.goddardhouse.org/news/new-creative-aging-program-announced/
Credits
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Zuck&Berg
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Corporate Social Responsibility - Pro Bono (Free)
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Armenia
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ThirtyThree
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Integrated Marketing - Integrated Marketing Campaign
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United States
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Miro Kirov
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Website - Web App
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United States
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Elevation LTD
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Video - Web Series / Webisodes
Country / Region
United States