2021
Move Beyond Intelligence | McAfee Device-to-Cloud
Entrant Company
McAfee Brand Team
Category
Video - Information Technology (IT)
Client's Name
McAfee
Country / Region
Australia
The Move Beyond Intelligence Campaign was designed to help shift the McAfee security brand's market perception—from a consumer antivirus company with its best days behind it to a device-to-cloud cybersecurity company—and drive further differentiation against competitors, progressively building the role of leader in innovation, and increasing halo effect.
Credits
Entrant Company
Leroy & Rose
Category
Marketing & Promotional - Poster (Series)
Country / Region
United States
Entrant Company
Spark Media
Category
Video - COVID-19-Related (NEW)
Country / Region
United Kingdom
Entrant Company
The MRN Agency
Category
Experiential & Immersive - Retail (NEW)
Country / Region
United States
Entrant Company
Yo Adrian
Category
Strategic Program - Social Media Campaign
Country / Region
Sweden