2022
Don’t Get Milked
Entrant Company
Zulu Alpha Kilo
Category
Video - Insurance
Client's Name
RATESDOTCA Group Ltd.
Country / Region
Canada
Most people think insurance is too expensive, yet few shop around for a better rate. To launch RATESDOTCA – a new car insurance comparison brand – we jolted Canadians out of their car insurance complacency by turning a big set of fleshy cow udders into an eye-catching symbol for “getting milked” on car insurance.
Credits
Entrant Company
The Local Collective
Category
Audio - Radio Campaign
Country / Region
Canada
Entrant Company
Bumbuku Creatives
Category
Video - Nonprofit
Country / Region
Netherlands
Entrant Company
LHWH Advertising & PR
Category
Website - Transportation
Country / Region
United States
Entrant Company
Vidico
Category
Video - Beauty & Cosmetics
Country / Region
Australia