MUSE Platinum

2022

Don’t Get Milked

Entrant Company

Zulu Alpha Kilo

Category

Video - Insurance

Client's Name

RATESDOTCA Group Ltd.

Country / Region

Canada

Most people think insurance is too expensive, yet few shop around for a better rate. To launch RATESDOTCA – a new car insurance comparison brand – we jolted Canadians out of their car insurance complacency by turning a big set of fleshy cow udders into an eye-catching symbol for “getting milked” on car insurance.

Click Here if website is not loaded.

Credits

Music House
Eggplant
Transfer House
Alter Ego
Post Production
Zulubot
Production House
Untitled Films
Media Team / OMD
Garrett Mitchell, Christine Wilson, Peter Venus, Alston Lobo, Ben Aydin, Arthur Hsueh, Dwayne Mataseje
Agency Producer / Zulu Alpha Kilo
Revital Grunberg, Houng Ngui
Clients / RATESDOTCA Group Ltd.
Igal Mayer, Leonie Tait, Flora Cheung, Lydia Ku
Strategic Planner / Zulu Alpha Kilo
Tim Hopkins
Account Team / Zulu Alpha Kilo
Lisa Sousa, Nina Bhayana, Chris Rosario
Designer / Zulu Alpha Kilo
Ryan Booth, Vince Rozas, Omar Morson, Zoe Kim
Head of Design / Zulu Alpha Kilo
Stephanie Yung
Writer / Zulu Alpha Kilo
Jonah Flynn, Dylan Verwey
Art Director / Zulu Alpha Kilo
Michael Siegers, Manali Kulkarni
Group Creative Director / Zulu Alpha Kilo
Ian Simpson, Catherine Allen
Chief Creative Officer / Zulu Alpha Kilo
Zak Mroueh
More Platinum Winners
  Back to Winner Gallery
Integrated Marketing
2022
MUSE Advertising Awards - Twisted X National Finals Rodeo Campaign
Tricia Mahoney
Twisted X National Finals Rodeo Campaign

Entrant Company

Twisted X Global Brands

Category

Integrated Marketing - Event Marketing

Country / Region

United States

Audio
2022
MUSE Advertising Awards - The McKinsey Podcast
The McKinsey Podcast

Entrant Company

McKinsey Global Publishing

Category

Audio - Podcast

Country / Region

United States

Experiential & Immersive
2022
MUSE Advertising Awards - Falabella Digital Flagship
Falabella
Falabella Digital Flagship

Entrant Company

Trison Necsum

Category

Experiential & Immersive - In-Store Experiences

Country / Region

Spain

Corporate Identity
2022
MUSE Advertising Awards - Urban Playground
Mellors Group
Urban Playground

Entrant Company

Yugo & Art

Category

Corporate Identity - Brand Identity

Country / Region

Israel