CrossFit South City Website

CrossFit South City is not just a gym, it’s a community and a family of amazing people who want to improve their health. Their coaches are experts at combining the best results-based training and nutrition principles with a heavy dose of encouragement, accountability, creativity and fun! CrossFit South City partnered with Bad Penny Factory during a time of reemergence after navigating the challenges posed by the recent pandemic. Bad Penny Factory worked alongside CrossFit South City to rethink their corporate messaging while designing a new look for their website. The new website features new storytelling, marketing funnels and prospect engagement points, Instagram integrations and more.