2022
Entrant Company
Category
Client's Name
Country / Region
This film is made for Yuan Ze University to rebuild the brand image. It conveys the philosophy and evolution of Yuan Ze University by showing an animation of human growth along with the school infrastructural development. The creative idea is using “At thirty, I stood firm” said Confucius to indicate that Yuan Ze University has successfully grown up in 30 years and educated many young talents, and it will carry on for the future. The film style combines Chinese brush painting and cell animation to metaphorize that Yuan Ze University integrates the eastern humanities and western science perfectly.
Credits
Entrant Company
Marriott International
Category
Social Media - Travel & Tourism
Country / Region
United States
Entrant Company
Bad Penny Factory
Category
Marketing & Promotional - Brochure
Country / Region
United States
Entrant Company
The Local Collective
Category
Outdoor Advertising - Billboard
Country / Region
Canada
Entrant Company
Catchword Branding
Category
Corporate Identity - Corporate Identity / Other___
Country / Region
United States