2022
What's In You?
Entrant Company
SportsEdTV
Category
Video - TV Ad Campaign
Client's Name
Volkl Tennis
Country / Region
United States
This campaign fuses originally captured action footage with product-specific graphics to highlight and underscore the many advantages in playing with Volkl Tennis Racquets. Whether for the casual player or the seasoned pro, our primary goal was to demonstrate how the V-CELL racquet line can help players gain a mental edge and strategic advantage on the court. Whether through the player's inner-monologue or the visual demonstration of specific racquet features, which showcase the product's benefits, including performance, our mission was to cement Volkl racquets as an invaluable ally, especially in the loneliest of moments.
Credits
Entrant Company
Groove Jones
Category
Video - Educational
Country / Region
United States
Entrant Company
The Local Collective
Category
Audio - Radio Campaign
Country / Region
Canada
Entrant Company
Jingkun Qiao
Category
Student Submission - Student Illustration
Country / Region
China
Entrant Company
PlusOne®
Category
Advertising - Advertising Campaign
Country / Region
Netherlands