2023
Havaianas: “Like Father, like son”
Entrant Company
NATEEVO
Category
Branded Content - Newsletter
Client's Name
Havaianas
Country / Region
Spain
In this project we managed to bring alive Havaiana's digital communication through the emotional bonding between father and son, avoiding the typical promotional offers for gift purchasing.
That's why we wanted to reach the emotional, with messages and situations that we all deny, but that in the end we all live. To resemble our father is something undeniable, and that's why this whole campaign idea was born from there.
Entrant Company
Mitosis
Category
Video - Event
Country / Region
United States
Entrant Company
Li-Hua Liu, Mandie Kuo
Category
Publication - Publication / Other___
Country / Region
Taiwan
Entrant Company
AARP Studios
Category
Video - Informational
Country / Region
United States
Entrant Company
Edelman
Category
Social Media - Influencer & Celebrity
Country / Region
United States