2023
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At BROAD, we are digital consultants. We partner with you to truly understand your business from the beginning-beginning; that means we don't start with platforms or tactics. We start with your goals, your objectives, and your historical data. Then we get down to brass tacks.
We figure out what platforms and tactics will help you and which you can ignore, either based on your audience, budget, or resources. We set up a complete digital strategy, with each digital action designed to complement the others. We know conversions take, on average, 7 marketing touches to get to that point; we take advantage of each one.
Then we execute. We monitor. We analyze. We tweak until the strategy is not only producing desired effects, but repeatable, reliable effects. We don't believe in one-trick ponies or flashes in the pan.
Finally, we give it back to you. We educate and train your team to do what we do, we transition our repeatable plans and processes to you, and now you own the pieces that work best for your business. It's our gift to you that just. keeps. on. giving.
We are not lever-pullers.
We are not here to convince you that you need an agency.
We are consultants, which means that our engagements are designed with end-to-end in mind. We don't have "trade secrets" or "secret weapons" in the typical sense. We don't do smoke & mirrors or inflated numbers. You have visibility into every piece, every step of the way. We are your partners in strategy and in execution. We do not want you to pay an indefinite monthly fee to see the same results. Our process is designed to fix, lift, and scale.
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