2023
Happy CollectionZ
Entrant
305 Worldwide
Category
Advertising - Advertising Campaign
Client's Name
GoGo squeeZ
Country / Region
United States
About The Entry
To help GoGo squeeZ’s growing nutritional line break into Parent Culture, we reframed the cultural conversation around kid’s growth. GoGo squeeZ pushed against traditional celebrations of growth through tangible milestones and reframe it to celebrating the hard work that hides behind the milestones. Because everything is hard before it’s easy, we created a campaign that highlighted the adorable intricacies of growing moments while bringing product attributes to life. From a 30 second film to fun social posts, we engaged parents of small children by reflecting the moments they get to be part of every day.
Credits
Entrant
IZEA
Category
Branded Content - Influencer Marketing
Country / Region
United States
Entrant
Metafission
Category
Best Agency Awards - Innovative Agency of the Year
Country / Region
Hong Kong SAR
Entrant
Habbar Avertising & co
Category
Advertising - Advertising Campaign
Country / Region
Saudi Arabia
Entrant
Player One Trailers
Category
Video - Animation
Country / Region
United States