2024
Entrant Company
Category
Client's Name
Country / Region
This McKinsey newsletter aims to address generational gaps in resourcing, talent, ways of working, consumerism habits and most business-related topics to Gen Z, to curate reads for Gen Z—and their Z-curious colleagues. The newsletter provides 3-4 articles on relevant Gen Z topics to help organizations size the generational gap in their workforce, and address these gaps in talent and ways of working. The newsletter covers a variety of topics, ranging from topics regarding Gen Z personal finance, five-year plans, climate quitting, how Gen Z seeks out mentorship, and more. The newsletter aims to help leaders and organizations bridge the gap in their understanding of Gen Z economics, consumerism, work habits, life goals, and more, by providing short articles that involve actionable insights and strategies to approach Gen Z, whether that be in the workplace or in other aspects of society.
Entrant Company
Iegoart
Category
Event - Educational Event
Country / Region
Taiwan
Entrant Company
Fatbird Creative, LLC
Category
Social Media - Pets (NEW)
Country / Region
United States
Entrant Company
Gutenberg
Category
Social Media - Social Presence (NEW)
Country / Region
United States
Entrant Company
Wedge Salad LLC
Category
Branded Content - Food & Beverage
Country / Region
United States