2024
Entrant Company
Category
Client's Name
Country / Region
In the rigid realm of B2B, Enlyte's campaign introduced a breath of fresh air with a B2C twist, captivating our adjuster demographic through an unprecedented whimsical approach. Our animation featuring kitchen sinks 'driving' cars, symbolized our all-inclusive service bundle, successfully marrying humor with our message of comprehensive solutions.
Breaking away from industry norms, this playful campaign not only stood out for its creativity but also for its ability to articulate the versatility and depth of our offerings. It resonated deeply, achieving an internal acclaim that underscored its innovative impact. The narrative effectively communicated that our services encompass 'everything but the kitchen sink,' even if it's involved in an auto accident.
This campaign is a celebration of breaking the expected, showcasing how a touch of whimsy can lead to meaningful connections and memorable storytelling in marketing.
Entrant Company
Visual Latina
Category
Marketing & Promotional - Illustration
Country / Region
United States
Entrant Company
Jennings Social Media & MarTech
Category
Strategic Program - Brand Strategy Campaign
Country / Region
United States
Entrant Company
FP7 McCann Doha
Category
Outdoor Advertising - Outdoor Advertising / Other___
Country / Region
Qatar
Entrant Company
Bad Penny Factory LLC
Category
Website - Lifestyle
Country / Region
United States