2024
I Think I'm Lost
Entrant
NBCUniversal
Category
Branded Content - Entertainment
Client's Name
Kia
Country / Region
United States
Gallery
About The Entry
The 2022 Emmys were all about celebrating different television genres, so the in-show integration creative took viewers through a journey as the same scene was interpreted through multiple TV genres and showcased how the vehicle adapts to various situations, no matter what lifestyle people lead. Using the Telluride as the hero "location" for each tableau, the creative established how one scene with the same dialogue and actors could be construed differently depending on the genre approach.
Featured Media
Credits
Entrant
PACO Collective
Category
Video - Health & Fitness
Country / Region
United States
Entrant
Lightborne / FrankNDesign
Category
Experiential & Immersive - Exhibition Experience
Country / Region
United States
Entrant
CMGT
Category
Video - Tourism
Country / Region
South Korea
Entrant
Yuan Ze University/Wizard Films
Category
Video - Recruitment
Country / Region
Taiwan