2024
Chucky Dissects: Halloween End
Entrant Company
NBCUniversal
Category
Branded Content - Entertainment
Client's Name
Universal Pictures
Country / Region
United States
Icon sees icon! We tapped little terror tyke Chucky to promote Universal’s Halloween Ends from the POV of a tiny horror legend, complete with his signature naughty language. Our challenge was to help Universal connect with Chucky fans in a very cluttered Halloween marketing environment and promote the final showdown between Laurie and Michael Meyers. Chucky plays everyone’s favorite fantasy ref with his play-by-play of the action- fueling fan engagement and resulting in happy clients!
Credits
Entrant Company
BlueTriton Brands
Category
Strategic Program - Branding Refresh
Country / Region
United States
Entrant Company
Illusionist Digital Arts Studio
Category
Experiential & Immersive - Live Experiences
Country / Region
Turkey
Entrant Company
NBCUniversal
Category
Branded Content - Retail
Country / Region
United States
Entrant Company
Intermountain Health
Category
Integrated Marketing - Brand Transformation / Repositioning
Country / Region
United States