2024
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Icon sees icon! We tapped little terror tyke Chucky to promote Universal’s Halloween Ends from the POV of a tiny horror legend, complete with his signature naughty language. Our challenge was to help Universal connect with Chucky fans in a very cluttered Halloween marketing environment and promote the final showdown between Laurie and Michael Meyers. Chucky plays everyone’s favorite fantasy ref with his play-by-play of the action- fueling fan engagement and resulting in happy clients!
Credits
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TAIT
Category
Event - Entertainment Event (NEW)
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United States
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DOLFILMS
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Video - Food & Beverage
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Mexico
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Headline Media
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Mobile App - Workflow & Productivity
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Israel
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BEEHIVE
Category
Video - Documentary
Country / Region
China