2024
Chucky Dissects: Halloween End
Entrant
NBCUniversal
Category
Branded Content - Entertainment
Client's Name
Universal Pictures
Country / Region
United States
Icon sees icon! We tapped little terror tyke Chucky to promote Universal’s Halloween Ends from the POV of a tiny horror legend, complete with his signature naughty language. Our challenge was to help Universal connect with Chucky fans in a very cluttered Halloween marketing environment and promote the final showdown between Laurie and Michael Meyers. Chucky plays everyone’s favorite fantasy ref with his play-by-play of the action- fueling fan engagement and resulting in happy clients!
Credits
Entrant
Gravity Global
Category
Best Agency Awards - Integrated Agency of the Year
Country / Region
United Kingdom
Entrant
PIRANHA, Socio
Category
Corporate Identity - Brand Identity
Country / Region
United States
Entrant
Hard Rock Cafe & Plus 1 Communications
Category
Social Media - Food & Beverage
Country / Region
United States
Entrant
NBCUniversal
Category
Experiential & Immersive - Sponsorship Experience
Country / Region
United States