MUSE Gold

2024

John Beck Steel Website

Entrant Company

Bad Penny Factory

Category

Website - E-Commerce

Client's Name

John Beck Steel

Country / Region

United States

Renowned lighting designer, John Beck, partnered with Bad Penny Factory to create a new e-commerce site that would properly showcase his custom lighting designs and fixtures. This project was a complete redesign of his previous e-commerce site. The new site integrates live-streaming from his studio's Instagram account, high-impact product pages, John's Emmy nominated video highlight reel, simplified UX design and multi-channel retail shopping. John Beck is an artist's artist and by designing a retail site that is modern, sleek and truly celebrates his designs, was an honor.

Credits

Managing Director, Bad Penny Factory
Christine Collins
Content Manager, Bad Penny Factory
Jessica Sayers
Developer, Bad Penny Factory
Conal Brady
Client Representative, John Beck Steel
John Beck
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