MUSE Gold

2024

Sounds of Summer

Entrant Company

Studio Resonate - SiriusXM Media

Category

Audio - Production

Client's Name

Patrón

Country / Region

United States

What’s the best thing to mix with tequila? Summer, of course! And that’s exactly the blend we delivered for Patrón Tequila. A sexy and luxurious VO delivery, mixed with the sensual sounds you’d hear at a summer lounge, created the perfect backdrop where Patrón Tequila could shine. The sounds of various ingredients, punctuated by the syllables PA - LO - MA, left listeners longing for a taste of summer’s most iconic beverage. In the end, we helped Patrón serve up a sonic cocktail that was as tantalizingly delicious as Patrón Tequila itself.

Credits

Vice President, Creative / Studio Resonate, SiriusXM Media
Casey Baker
Group Creative Director / Studio Resonate, SiriusXM Media
Chelsea Campbell
Associate Creative Director / Studio Resonate, SiriusXM Media
Katelyn Mueller
Senior Copywriter / Studio Resonate, SiriusXM Media
Veronica Kwiatkowski
Lead Audio Producer / Studio Resonate, SiriusXM Media
Juan Abel Elias
Project Manager / Studio Resonate, SiriusXM Media
Christine St. Jean
Senior Sales Executive / SiriusXM Media
Samantha Smith
Senior Account Manager / SiriusXM Media
Ty Kudo
Voice Over Actor
Yeni Alvarez
Senior Director of Media and Sponsorship / Bacardi
Andrew Roden
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