MUSE Gold

2025

Raw Unprocessed Truth

Entrant

Tom, Dick & Harry Creative

Category

Advertising - Online Ad (Campaign)

Client's Name

Carnivore Meat Company

Country / Region

United States

Gallery

About The Entry

In the increasingly crowded raw pet food category, Vital Essentials needed to carve out a niche. They had a good product and good branding, but their messaging lacked an edge. This series of un-ignorable digital ads gave the brand a voice, took aim at the competition and positioned Vital Essentials as the alpha dog of the pack.

Credits

AD/CD
Stacey Chapman
CW/CD
Joe Thomas
More Gold Winners
Video
2025
2025 MUSE Creative Awards Winner - A Conversation in Boyle Heights

Entrant

DCM KID

Category

Video - Interview

Country / Region

United States

Event
2025
2025 MUSE Creative Awards Winner - Vichy House of Collagen
L’Oréal Deutschland GmbH

Entrant

Pure Perfection GmbH

Category

Event - B2B

Country / Region

Germany

Experiential & Immersive
2025
2025 MUSE Creative Awards Winner - Timeless Grove

Entrant

AmbiWishes Information Technology Co., Ltd. & AmbiWishes Technology Inc.

Category

Experiential & Immersive - Community

Country / Region

China

Video
2025
2025 MUSE Creative Awards Winner - The Cycle of Tomorrow

Entrant

Acumen Media

Category

Video - Cinematography

Country / Region

United Kingdom