2025
Metropolis BLVD Display
Entrant Company
Metropolis Technologies
Category
Outdoor Advertising - Billboard
Client's Name
Metropolis Technologies
Country / Region
United States
Metropolis BLVD Display is a monumental dynamic signage system redefining wayfinding in the heart of Las Vegas. Designed as a bold urban intervention, the installation features animated directional arrows and fluid transitions that intuitively guide drivers to parking destinations while creating a seamless flow within the city’s bustling environment. Its minimal yet powerful visual language reinforces Metropolis’ identity and, with its striking scale and kinetic visuals, captures attention across the urban landscape, transforming functional signage into an iconic digital landmark that resonates with the city’s fast-paced energy and vibrant character.
Credits
Entrant Company
Smart Media
Category
Corporate Identity - Corporate Identity Redesign
Country / Region
Saudi Arabia
Entrant Company
Shanghai Sinostar Art Design Co, Ltd.
Category
Corporate Identity - Brand Identity
Country / Region
China
Entrant Company
Context Creative - a Mod Op company
Category
Video - Business to Business
Country / Region
Canada
Entrant Company
New York University
Category
Student Submission - Student Experiential Design (NEW)
Country / Region
United States