MUSE Silver

2025

Corporate Rebranding

Entrant Company

Smart Media

Category

Corporate Identity - Corporate Identity Redesign

Client's Name

Country / Region

Saudi Arabia

At Smart Media, rebranding wasn’t just about changing our logo - it was about confirming our identity and purpose. As a leading Saudi marketing agency with roots in Riyadh and Amman, and a team of over 100 experts across multiple countries, we embarked on a transformative journey to emphasize our positioning as a strategic partner that empowers brands through innovation, creativity, and cultural relevance.
Our rebranding reflects our deep understanding of the region's market dynamics and our commitment to delivering results-driven, integrated marketing solutions. We introduced a bold, modern visual identity that resonates with our core values: intelligence, agility, and impact. Our tone of voice is confident yet collaborative, tailored to speak to ambitious businesses.
The rebranding was a success in form and in function - resulting in stronger client retention, strong recognition, and a renewed sense of purpose among our team. Today, Smart Media stands as a future-ready agency that represents the next generation of marketing in Saudi Arabia and beyond.

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