MUSE Gold

Canada

2022

Unquarantine Your Creative

Entrant Company

Zulu Alpha Kilo

Category

Typography

Client's Name

Advertising & Design Club of Canada

Sub-Category

Use of Typography

The pandemic forced the Advertising & Design Club of Canada to postpone their 2020 award show. So, to promote the ADCC’s 2021 Call for Entries, we created a campaign that asked our industry to “Unquarantine your Creative”. The campaign centred around the idea that despite a year of lockdowns and quarantines, our creativity couldn’t be contained. This idea was carried throughout all elements including a wordmark with transformative type releasing from “Unquarantine” to “Creative”, a launch video highlighting the year that was, and other social videos, featuring low-fi phone photography, that gave a peek into all the creative places we did our best work. A limited-edition poster, printed with metallic ink

Credits

Creative Director / Zulu Alpha Kilo
Zak Mroueh
Writer / Zulu Alpha Kilo
Nick Asik, Christina Roche
Art Director / Zulu Alpha Kilo
Jenny Luong, Andrea Por
Head of Design / Zulu Alpha Kilo
Stephanie Yung
Design Director/Designer / Zulu Alpha Kilo
Jeff Watkins
Account Team / Zulu Alpha Kilo
Rob Feightner
Clients / Advertising & Design Club of Canada
Michelle Ovcaric, Andrew Simon
Producer / Zulu Alpha Kilo
Houng Ngui, Ola Stodulska
Studio Team / Zulu Alpha Kilo
James Graham, Jeannette Downes, Andrew Martin
Printer
Flash
Photographer / Fuze Reps.
Arash Moallemi
More Gold Winners
2022
Hong Kong S.A.R., China
MUSE Advertising Awards - COLOURLIVING

Entrant Company

COLOURLIVING

Sub Category

Retail

2022
United States
MUSE Advertising Awards - Health Insurance Can Feel Upside Down

Entrant Company

SRH

Sub Category

Insurance

2022
United States
MUSE Advertising Awards - AT&T
AT&T

Entrant Company

WarnerMedia - Courageous Studios

Sub Category

Documentary

2022
Canada
MUSE Advertising Awards - Novel Tweets
Penguin Books

Entrant Company

Miami Ad School

Sub Category

Student Social Media (NEW)