2023
Entrant Company
Category
Client's Name
Country / Region
Presenting the remarkable campaign commemorating KFC's 50th Anniversary in Malaysia. With KFC Kentucky Town standing as a vibrant youth platform, our intent is to radiate the inherent allure of our platform. We envision it as a haven where the youth and their companions can convene, co-create, and share moments unreservedly, devoid of any apprehensions.
Hence, our artistic direction aspires to preserve the bold essence of KFC while seamlessly introducing diverse settings through a fusion of mixed media. Every facet of Kentucky Town exudes relatability and resonates with the captivating preferences of the Gen-Z demographic.
Credits
Entrant Company
Metafission
Category
Best Agency Awards - Innovative Agency of the Year
Country / Region
Hong Kong SAR
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U.S. Secret Service
Category
Video - News / Feature
Country / Region
United States
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Gramafilm
Category
Video - Fashion
Country / Region
United Kingdom
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Groove Jones
Category
Website - Sustainability & Environment
Country / Region
United States