MUSE Silver

2024

Dr.FANGVI

Entrant

C.Lion design

Category

Corporate Identity - Corporate Identity / Other___

Client's Name

Dr.FANGVI

Country / Region

China

DR.FANG was born into a family of eyeglasses and focuses on researching and developing various cutting-edge optometry technologies and innovative
methods. He believes that everyone should have a pair of glasses that suit them, rather than adapting to them. He often embodies his faith and passion for digital
optometry in his actions and research.
It is based on the image of a gorilla, combined with the industry attributes of glasses optometry, as well as the image characteristics of a doctor's hat and uniform,
forming a gorilla doctor. The skin color is mainly silver gray, which is closely related to the research and development of digital science, highlighting the modern
digital optometry that Fang Xiren is engaged in.

Credits

C.Lion design
Renyang Lai
C.Lion design
Ayla Wong
C.Lion design
Minghuang Lin
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