Muse Creative Awards | International Advertising Awards

United Kingdom

2019

Culture Trip A Week In Tokyo

Entrant Company

Culture Trip

Category

Video

Client Name

Culture Trip

Sub-Category

Animation

A Week In Tokyo
As part of an ongoing series, we are commissioning films that celebrate the unique cultures and characters in cities across the world. We use our platform to tell exceptional stories to help our audience to connect with each location, and inspire them to look further and experience more than the Tokyo Tower on their next trip.
Jola Ba?kowska’s considered style and limited colour palette perfectly guides us through the very best of what Tokyo has to offer, using recommendations from Culture Trip to reinvent the tired listicle format. Using beautiful illustration, considered animation, minimal sound design and playful music, Jola shows the human, tactile side of Tokyo while still celebrating its more famous aspects.

Credits

VP Comms
Mike Harvey
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