Muse Creative Awards | International Advertising Awards

United States

2019

Crystal Cruises

Entrant Company

Americaneagle.com

Category

Website

Client Name

Crystal Cruises

Sub-Category

Travel

In November 2017, a small group of the Americaneagle.com team spent several days onsite at Crystal Cruises' to discuss the state of a website that they had inherited when coming onboard. The Americaneagle.com team learned that the website that they had was rather unorthodox in how it was implemented within the Sitefinity CMS framework, and it was quite challenging to manage and maintain and they needed ideas for how to move forward. Americaneagle.com offered recommendations for moving forward with both the day-to-day management of their current website as well as a long term plan for their future website.

Americaneagle.com left the Crystal Cruisesu2019 team with assurances that we could take over both the day-to-day management of their then current website while also taking on a larger project of building them a new website that would be easier for them to manage going forward.
Americaneagle.com worked with their then current website code getting as much of an understanding as possible. This included all website code, automation processes, third-party integrations, and hosting in their datacenter at the time. Thirteen months after the first meeting https://www.crystalcruises.com and https://www.crystalcruises.co.uk were launched.
Some of the highlights of this site include:

- Voyage finder
- With filters, search, and compare
- https://www.crystalcruises.com/voyage-finder

- Voyage details
- With interactive maps of the route and ports and suites and fares comparison
- https://www.crystalcruises.com/voyage/round-trip-vienna-rrv190505-07
- https://www.crystalcruises.com/voyage/los-angeles-to-monte-carlo-ocy190113-85

- Destinations
- With interactive globe
- https://www.crystalcruises.com/destinations

- Ships
- With scrolling deck plans
- https://www.crystalcruises.com/ships/crystal-symphony-19

There are a number of custom integrations, including:

- Versonix Seaware that contains information about
- Voyages
- Pricing
- Ports
- Excursions
- Mapbox
- Custom voyage maps

- Live views from the ships
- Crystal Cruises' Booking website
- Salesforce Community
- Account management
- Saved voyages wishlist

Muse Digital Awards Crystal Cruises Muse Digital Awards Crystal Cruises Muse Digital Awards Crystal Cruises
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