Muse Creative Awards | International Advertising Awards

India

2017

BMW Roadside Assistance single take stop motion film

Entrant Company

Rocketscience Lab

Category

VIDEO

Client Name

BMW

Sub-Category

Marketing Product & Services

One take stop motion commercial with 4500 frames, with the scale model BMW driving through the interiors of a house as it bumps into various troubles on its way, with BMW to its rescue. A 60 feet set was created imitating the interiors of a house and the scale model BMW was moved 5mm per shot as the camera panned 5mm alongside following the car using motion control rig through Dragonframe.

Vega Awards BMW Roadside Assistance single take stop motion film Vega Awards BMW Roadside Assistance single take stop motion film Vega Awards BMW Roadside Assistance single take stop motion film

Credits

Director
VIdya Sharma & Rajesh Thomas
Director of Photography
Sam Mohan
Art Director
Pooja Ramesh & Santosh Panchal
Animator
Jigesh Kumar
Music Director
Rahul Pandirkar
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